Vision statement and descriptive statement: The Kiwanis Club of Roanoke is a moving force that improves the quality of life in our community. As a continuation of a century of service, we will: invest in our community through meaningful service projects and financial support  Support Service Leadership Programs(SLPs) financially and through encouragement and engagement  Cultivate and encourage a community of members that have fun and are friendly, diverse and inclusive  Provide personal fulfillment and growth through leadership and service opportunities and by recognizing accomplishments Strategic Initiatives, modeled after Kiwanis International’s current strategic plan, the Kiwanis “I-Plan”:

Inspiration: Membership & Engagement  Increase and sustain active engagement of members and better utilize members’ expertise  Continue to increase club diversity  Increase membership by reducing time commitments and financial barriers that limit new members

Impact: Meaningful Service *create a priority strategy to determine distribution of the Club’s financial and volunteer resources (to be completed by a special committee or by the Board)  Determine our signature project(s) and provide more resources and cultivate increased awareness for that project or projects  Enhance collaboration with grant recipients; provide more sweat equity to grant-funded projects; solicit more feedback about impact of grant awards  Place increased emphasis on community workforce development that is reflective of the community we serve

Image: internal and external awareness  Create greater awareness of our Kiwanis Club in our community by allocating more resources (money and/or members) toward image/brand/advertising, etc., including possible paid advertising, and by developing stronger relationships with the media  Create greater awareness of our SLP support and activities

Investment: financial viability  Strengthen administrative budget  Develop new and innovative methods to raise funds/create revenue sources